Skip to main content
Financial Assistance Hub

Be alert for romance scams this Valentine’s Day

<strong>Be alert for romance scams this Valentine’s Day</strong>

14 February 2023

The Australian Banking Association (ABA) has issued an alert to highlight the importance of staying vigilant against romance scams. 

With romance and dating scams the second most prevalent type of scam in Australia in terms of total losses, the ABA’s message supports the awareness-raising campaign launched by the Australian Competition and Consumer Commission’s (ACCC) Scamwatch. 

“Vigilance is required at all times of the year as scammers grow increasingly persistent and sophisticated in their tactics”

ABA CEO, Anna Bligh

Scamwatch received almost 3700 reports of dating and romance scams last year, with more than $40 million lost – an eight per cent increase compared to the previous year.  

People aged over 65 are particularly vulnerable to this type of scam, losing $13 million with more than 600 incidents reported.  

While women are reporting the highest dollar value losses ($27m) to romance scams, men are making the higher number of reports (2012 reports), Scamwatch found.  

ABA Chief Executive Officer Anna Bligh said it is important to remain vigilant against scammers in all aspects of digital life, given many romance scammers operate online.  

“Vigilance is required at all times of the year as scammers grow increasingly persistent and sophisticated in their tactics,” Ms Bligh said.  

“However, around Valentine’s Day particular attention is needed for would-be romance scammers who are predominantly reaching out via mobile apps, social networking and increasingly via text message.  

“Always pause to question the authenticity of these messages.”  

Romance scammers tend to have fake online profiles, communicate frequently, will typically avoid video chats and will work hard to gain their victim’s trust, often with gifts and emotional anecdotes and stories, the ACCC reports.    

“Always pause to question the authenticity of these messages.”  

ABA CEO, Anna Bligh

How to spot a romance scammer:  

  • Search profiles online and see if anecdotes appear from romance scam survivors.  
  • Check photos provided by doing a reverse image search on Google to see if the photo has been attached to other profiles.  
  • Compare profiles on the dating website with social media pages to identify inconsistencies. 
  • Analyse photos of documents provided for evidence of forgery e.g., travel bookings, airline tickets or visas.    

Source: ACCC  

More information:  

  • Report scams via on the Scamwatch report form.   
  • Get advice on helping a friend or family member who is a victim to a scam here


Australian banks are working to protect you against scams

Latest news

1 / 3
Transcript
ABA CEO Simon Birmingham transcript of interview on Sky News Business with Ross Greenwood
18 September 2025

E&OETV InterviewSky News Business with Ross GreenwoodWednesday, 17 September 2025 Topics: Banning of card surcharging; Interchange fees Ross Greenwood (Host): Simon Birmingham recently was appointed Chief Executive of the Australian Banking Association and he joins me now. Simon, good to chat. You’ve been in this studio many, many times before of course, so just good… Read more »

Read more
Media Releases
Australian banks support card surcharging ban, urge alternative on interchange fees
9 September 2025

Australian banks strongly support the RBA’s proposed ban on debit and credit card surcharges, while overwhelmingly calling for an alternative pathway forward on interchange fees.  The ABA has made the following calls in a submission to the RBA’s current consultation on the Review of Merchant Card Payment Costs and Surcharging:  ABA CEO Simon Birmingham said… Read more »

Read more
Media Releases
New payments system rules welcomed by banks
4 September 2025

Australia’s banks welcome the passing through the Senate of new legislation to ensure payments laws are up-to-date and reflect today’s digital economy. The new laws will bring digital wallets, cash distribution services, buy now, pay later schemes and other emerging payment methods within regulatory oversight, significantly enhancing protections for customers. ABA CEO Simon Birmingham said… Read more »

Read more